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Andrew Parker

This is great data, and I'll definitely give The Twit Cleaner a whirl. I'd be curious about a slightly different slice... frequency of posting is an interesting way to think about engagement of Twitter, because you know if a user is tweeting then they are actively engaged and thinking about the service (or at least *trying* to find value in it).

But, the real key to onboarding new users at Twitter is how many people they're following and their relationship to those people. So, I wonder what percent of your LinkedIn contacts are following at least 10 real world friends.

For example, I watched a woman my age join Facebook recently. At the end of her first day she had about 10 accepted friend requests with real-world friends that she genuinely cared about. This feedback to the effort she put in was encouraging and spurred her to do more... By the end of the sixth day, she had a list of about one hundred friends, 30% of which had contact her initially. Facebook does a great job of showing you connections to your existing real world contacts and also alerts your contacts when you join and getting them to keep you engaged.

Twitter has a ways to go with their onboarding process. Today it's limited to tactics like gmail contacts import and the (controversial) recommended users list. I think Twitter will be served well by building out more personalized recommended followers and by pinging your real world friend who are already Twitter power users to get them to pull you into the service once you decide to sign up.

(PS: this is all strictly IMHO, and is not at all representative of Twitter or their plans despite that fact that I work for USV, an early investor in Twitter.)

Chip Correra

I think that Andrew is spot on about how Facebook, and I'll add LinkedIn, do a great job of pushing connections to you and Twitter does not.

And Chip's data shows that only around 25% of your contacts are "active" twitter users - I suspect there is a tight correlation to the age demographic.

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